Previous Issues of Foundational Fridays

July 17, 2026

They Sold Shoes They Didn’t Own: The Billion Dollar Lesson from Zappos

July 10, 2026

Stop Listening to People Who Tell You to “Just Start”

July 3, 2026

Your Passion is Not a Business Idea

June 26, 2026

The Most Underrated Business Asset You Already Have

June 19, 2026

What Are You Building This Business to Do for Your Life?

June 12, 2026

The Four Stages of Starting a Business

June 5, 2026

The Fantasy Story Most New Entrepreneurs Are Sold On

May 29, 2026

Do You Want a Business or Just an Escape Plan?

May 22, 2026

The Logic of New Coke and The Revolt Against It

May 15, 2026

The Dangerous Confidence of “This Is a Great Idea”

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